From a trip idea to a multi-million dollar project: the story of SKINVITY in El País

What is today SKINVITY , a leading company in cosmetic technology, was born almost by chance during a trip in 2019. At that time, Blanca Miñano —now CEO and founder— discovered the potential of beauty devices that were successful in other markets and decided to bet on bringing them to Europe.

Since then, the company has continued to grow. In just a few years, SKINVITY has a turnover of more than three million euros, launched its own lines of LED light and radiofrequency devices, and has a team committed to the mission of democratizing self-care.

In the interview for El País , Blanca shares what it was like to make the leap from the corporate world to entrepreneurship, the keys that made it possible to find product-market fit , and the role that innovation, community, and perseverance have played in this journey.

Today, SKINVITY not only distributes and manufactures cutting-edge beauty devices , but is also preparing to take a further step toward internationalization and the development of new skincare technologies.

This recognition in El País is a reflection of what drives us: making self-care an effective, accessible, and transformative experience.

👉 You can read the full interview in the Business section of El País.