SKINVITY celebrates its 5th anniversary and aims for €4 million in revenue by 2025.

The Spanish platform specializing in smart cosmetics is celebrating its 5th anniversary with solid growth prospects and a profitable business model. This is according to the specialized media outlet Fashion Network , which this week highlights SKINVITY's evolution and ambition.

Sustained growth without external financing

According to data shared with Fashion Network , SKINVITY closed the 2024 fiscal year with more than €3 million in sales, representing a 70% increase year-over-year. It also achieved an EBITDA increase of over 11% without resorting to external financing, thus consolidating a responsible and sustainable growth model.

One of the drivers of this growth is the private-label product category, which already represents 25% of total revenue and has grown tenfold since 2021.

International expansion and omnichannel

SKINVITY continues to pursue an international expansion strategy, currently operating in more than 16 countries with a strong presence in key markets such as Germany and the United Kingdom.

In addition to its own e-commerce, the brand is present on platforms such as Amazon and TikTok Shop, and has strengthened its physical channel through strategic alliances with El Corte Inglés, beauty centers such as Carmen Navarro, and Oxigen Bellesa, expanding its reach and visibility.

Heading to the Middle East

Looking ahead to 2025, the company plans to accelerate its growth with new distribution agreements and enter the Middle East with FACES, the largest beauty platform in the region. A strategic move that strengthens its global positioning in the femtech and technological cosmetics world.

A brand with a purpose

Beyond the financial figures, SKINVITY celebrates five years of commitment to real female wellness, technology with soul, and a more conscious and honest beauty. Founder and CEO Blanca Miñano reaffirms the brand's founding vision: to build a new standard of wellness that combines science, aesthetics, and community.

This 5th anniversary isn't a final milestone, but rather a catalyst for everything to come. If you'd like to read the full article, here's the link .