The Infrared Revolution: El evento que redefine el bienestar premium

The Infrared Revolution: The event that redefines premium wellness

by Belén

In the heart of El Viso, Madrid, the Crys Dyaz & Co space was bathed in vibrant red to host SKINVITY's most ambitious launch yet: the new Infrared LED Mat . Under the title " The Infrared Revolution ," we experienced a day where science, the body, and transformation came together to demonstrate that cutting-edge technology is no longer exclusive to professional clinics: now, real change happens at home.

Science, Body and Change: A 360º Dialogue

The highlight of the morning was an exceptional roundtable discussion, moderated by luxury consultant Beatriz Carranza . In it, we explored the concept , a comprehensive vision of what it means to take care of oneself today.

  • Science: Pharmaceutical expert Helena Rodero provided the technical rigor, explaining how photobiomodulation works at the mitochondrial level. It's not just about light; it's about cellular energy to reduce oxidative stress and regenerate from the deepest levels.
  • Body: Crys Dyaz , a leading figure in health and sports, focused on recovery. Infrared light is the ultimate tool for those who understand that performance and aesthetics are the result of a healthy and rested body.
  • Change: Our CEO, Blanca Miñano , shared the vision that drives SKINVITY: to democratize premium technology. The Infrared LED Mat is the brand's commitment to integrating cutting-edge wellness into daily routines.

An experience for the senses

The event was a choreographed experience designed to immerse our guests in the world of red light. From a minimalist black and white dress code to an exclusive brunch where the space was transformed into a forum for dialogue and discovery.

The most anticipated moment was the hands-on: press, experts and influential profiles such as Rosa Copado, Ferdi de la Torre or María Borbolla, were able to try the blanket for the first time, experiencing the enveloping warmth of its precision wavelengths (630 nm, 830 nm and 1072 nm).

Much more than a device

As a final touch, we wanted the experience to continue in our guests' homes with a very special gift: an innovative red light bulb designed to improve sleep hygiene. Because at SKINVITY, we believe that beauty comes from within and is cultivated every night.

The infrared revolution has only just begun. Are you ready for the change?

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